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Module 4.

 High-Context and Low-Context Cultures

Chapter Objectives:

1. Identify some cultures that are high context and some that are low context.

High context: Japanese, Chinese, Arab, Greek, Mexican, Spanish

Low context:  German Swiss, German,  Scandinavian, American, English Canadian, English.

2. Compare and contrast high- and low-context cultures.

3. Compare value orientations among high- and low-context cultures.

4. Identify own position where you fit on the low and high context continuum.

5. Develop trainees’ skills of effective communication with the representatives of high- and low-context cultures.